This may have been the most bizarre article I have read on NIL.
The school self-reported the violation to the NCAA and suspended the WBB coach for a couple games. So the only way the NCAA knew about this was the school reported the violation.
And in case you're wondering if this is pay for play?
The Cavinder twins have more than 3 million followers on social media, have been among the most prominent college athletes cashing in on their online fame with the ability to sign endorsement deals since the NCAA changed its NIL rules. And why to they have 3 million followers? Well they can pay well, but you could say that about many players. I suggest you google them. They are well, ...photogenic. The booster who provides the NIL didn't get punished, and get this, he actually requires players to endorse his business on their social media sites. Like real NIL, as opposed to paying players to show-up.
The idiocy of this is: (1) the twins had already transferred to Miami and 2) the booster could have simply contacted the twins agent directly who fields their many endorsement deals
Just so we are clear, pay for play and the NCAA will look the other way, but using NIL for the purpose originally intended, and the NCAA will put you on probation if you are stupid enough to report a violation to them.
Hint to coach: get professional like the rest of your colleagues, and don't leave an electronic trial.
Though I really wonder about this even. When NIL first came out, almost all colleges said they would start programs to put athletes into contact with advertisers. Isn't this exactly what happened here?
