ncbears said:

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Cal is #62 at 386M while the Junior University is #23. This claims the Juniors had 60M more in revenue.

I'm not following the methodology but it does show how far back of the pack the Bears are.
https://www.cnbc.com/2024/12/19/college-sports-programs-valuations.html

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Knowlton and Wilcox have killed our football program. Not long before we'll be moving to FCS.

Nah, those numbers are pulled out of the air, with no sound data to back it up. On the surface, look at the poor relation between valuation and revenue. The story is merely trying to tease about private investment in colleges.

Perceptions are going to matter a lot going forward. Regardless of how unscientific this analysis is, the perception (and the wins/losses back this up) is that we are a below average team at an academically elite school and have a pretty small fan base.

This perception has to be changed next year and for the foreseeable future to avoid us no longer being a going concern. Lyons is not showing the urgency needed and what is needed are not small tweaks but transformational ones.

Take that, Wake Forest!

Though seriously, it's hard to take this ranking seriously when it has Cal and BYU behind Washington State.