Here is the fundamental reason we are going to continue to have a hard time competing nationally in any sport, revenue or non-revenue, male or female. Select quotes from the article:
The SEC and Big Ten are so flush with rising television and postseason revenue that they are not just giving more to proven marquee coaches,
Rising revenues from television deals have enriched both leagues, especially through their own league networks.
The SEC shared about $40 million with each of its members in fiscal year 2016, up from about $21 million two years earlier. The Big Ten gave about $32 million to each of its 11 longest-standing members in fiscal year 2015 and could reach near $50 million each this year.
By contrast, the Pac-12's television networks have underperformed amid distribution issues, leading to lesser revenue-sharing with its members at about $25 million each in fiscal 2015, the most recent year available.