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Cal Basketball

Making Sense of the State of Cal Athletics

April 20, 2025
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A tumultous past few weeks have left Cal fans and supporters feeling frustrated, and asking myriad questions in an attempt to understand who or what is to blame and wondering where to look for leadership.   

Over the past week and a half, Cal football has seen it’s three most popular and productive returning offensive players opt for the Transfer Portal as Jaydn Ott, Jack Endries and Javian Thomas bring the total number of football players who have decided to leave Berkeley since last Fall to twenty seven.  Given the program has gone 16-22 the past three seasons and hasn’t had a winning record in conference play in fifteen years, this was not welcome news to the Cal faithful.

Things have scarcely been better for the Men’s Basketball program as its top two players entered the transfer portal.   Jeremiah Wilkinson and more recently Andrej Stojakovic have left Berkeley seeking more lucrative NIL opportunities and a belief they would have a better chance to win elsewhere.

So what exactly is going on and what can Cal fans and donors do?

It’s essential to realize that what’s occuring now is an increasing acceleration of the erosion of Cal’s competitive standing in college sports.   The bill for a sustained lack of support from the University and the gross misjudgment involved in the hiring of the last two athletic directors is coming due.   

The University cannot be half way committed to excellence in revenue athletics and hope to sustain student, donor and alumni connection via sports to the University.  Fund raising which is increasingly essential as Cal becomes less and less publicly funded is put at significant risk without athletics functioning as the gateway for the school.

As we outlined a few weeks back in this editorial, the current leadership of the Athletic Department is ill equipped to deal with the changing landscape of college sports, has been operating with misguided goals and KPIs and has completely lost the truth of the donor base.   Cal’s Caliber Fund, which objectively saved the Football program from financial disaster, and whose creation was fought against by the current leadership of the Athletic Department hosts an annual dinner each Spring.  To underscore how eroded donor support is for the current leadership, that dinner was cancelled because attendance went from nearly 120 attendees in 2024 to fewer than 20 RSVPs this year. 

All the above said, the demise of the 2025 Cal Football team is not imminent.  On a relative basis, the Bears losses to date are no worst than average within Power 4 programs.  No doubt, the loss of the starting QB, the top five Running Backs on the team and one of the nation’s best returning Tight Ends does not make the team better.  Especially when one realizes that Head Coach Justin Wilcox has yet to have an offensive player he recruited drafted in his eight year tenure.   

However, the transfer portal remains open and Wilcox and his staff did a good job shoring up the roster in the Winter portal and are coming off what looked this Spring to be an improved team.  If the staff can make several expected additions on both sides of the ball, the recent defections may not meaningfully alter the team’s prospects in 2025.

A question remains that since so many of the recent departures occured on offense after their first Spring under new Offensive Coordinator Bryan Harsin and his almost entirely new staff whether that is the cause for the defections.  Harsin and all of his hires come to Cal with impressive resumes and they represent a cultural change for the program.   There is a level of intensity, of tough love and of accountability on offense that hasn’t been seen since Wilcox has arrived.   One can only imagine that for players who had been with the Bears for two plus years that this was a difficult transition.  It may well be one that helps the offense execute better but in the era of the transfer portal it may also be one that is not built to optimize for retention.   GIven the teams lack of recent success, is retention more important than increased toughness, accountability and ostensibly better execution?

The Running Back rooms nearly en masse departure underscores this challenge as their former coach left Berkeley in less than ideal circumstances.  Aristotle Thompson was extremely popular with his charges and Harsin initially looked to retain him.  Ultimately it was decided that another RB coach might be a better fit with the new offensive direction and Thompson made the choice to move to Northwestern.   Whether or not that proves to have been a good coaching decision, it clearly was not popular with the tailbacks who voiced their displeasure by choosing to go elsewhere.

Men’s Basketball faces a different set of challenges.  It finished year two in what can only be described as a complete rebuild in light of the mismanagement of the program over the previous six seasons.  Cal’s donors stepped up the past two seasons to put together competitive rosters via the Cal Legends Collective and this Spring, unlike the year before, the bulk of the key contributors had eligibility to return and help build on the foundation started by Coach Mark Madsen.   Unfortunately, the timing and current market dynamics created an unexpected set of circumstances.

The House settlement (which as of this writing has still not been ratified by the courts) put in a place a framework that would have independent collectives such as the Cal Legends Collective transition their endeavors over to the schools own capped NIL plan, ostensibly putting athletic programs on an even footing with regard to NIL dollars.   However, the timing and uncertainty of that transtion allowed ambitious and well heeled basketball programs to leverage their independent collectives on top of the expected payments from the schools and the market for basketball players went bonkers.

Commitments made to players are roughly 3-5x higher than they were the previous year and the Bears roster was poached by schools who could sell committed administrative support for basketball, dedicated practice facilities, a recent track record of on the court success and a very large bag of money.

Madsen and his staff have navigated this challenging environment using a Moneyball style approach to roster building.   Doing their best to build a competitive team despite being in the bottom quartile of Power 5 programs.  And they still have a short window of time and a decent amount of resources to try and add some firepower to the team.    

Rich Lyons appointment as Chancellor was heralded as a potential sea change for Cal Athletics.  Lyons embraced the value and potential that a strong athletic program could have for the nation’s largest state’s flagship public university.  He was passionate about athletics and outspokenly committed to making it as successful as the school’s elite academics. 

After nine months, its clear that Lyons was either unaware just how challenged the department was at the time of his appointment or his power and influence were severaly gated by other constituiencies or circumstances that to this moment remain opaque.   And both may be true.  On one hand, the optimism that heralded his arrival seemed well founded (if also requiring patience) as in January, he appointed Ron Rivera to the GM of Football role.  That seemingly solved for the most pressing and important issue within Cal Athletics, the health of the Football program.   Yet, Ron’s role was not well articulated publicly and left donors and fans feeling like it was far more about optics than substance.

There are reasons to believe that tomorrow Ron Rivera will clarify his role and responsibilities in his planned 1pm Pacific press conference.  This is well anticipated and much needed, creating cautious optimism among the fan and donor base. 

Yet, despite the best of intentions from the Chancellor and the obvious qualifications of Ron Rivera, the bar is going to be high on what is communicated tomorrow.   If this is another obfuscated and less than clear statement, it can only further enhance the ever increasing and long standing lack of trust in the leadership of the University when it comes to Cal Athletics.  

In short, nothing that has occured recently should be surprising to anyone who closely follows Cal sports and its systemic lack of support and misaligned interest with its supporters.  That said, the world hasn’t ended and a good finish in the portal cycle for Football and Basketball can salvage the hopes for their upcoming seasons.   What matters most is what Chancellor Lyons says and does as the department’s future hangs in the balance.

To that end, feel free to reach out to him and share how you feel at lyons@berkeley.edu

Discussion from...

Making Sense of the State of Cal Athletics

4,790 Views | 22 Replies | Last: 23 days ago by socaltownie
Shocky1
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well stated, greg!!
KoreAmBear
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I really like the statement Greg. Continued sustainment of talking real facts and points.

Will Riverboat be allowed to do the same tomorrow, though, or will he clearly be given "corporate comms" speaking points for which he cannot go beyond. And if that's the case, who is giving him the boundaries, Knowlton?

Second, will the media be able to press RR a bit and go deeper on topics such as his role and authority, the NIL and collective situation, and the root cause for the exodus from the running back room (and if there is a problem that caused all this, what is being done to fix it)?
MinotStateBeav
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I will say, if there is a sea change in roster construction with Wilcox looking to encourage more toughness on the offensive side of the ball, I'd welcome that. Cal has been soft for a quite a few years offensively. Obviously that starts on the front 5, but our backs have mostly been built for speed so getting tough yards was something we've struggled with a lot. But this is something Wilcox is responsible for, so I'll take a wait and see approach because he has a record of failure to be quite honest. Thanks for the update Greg.
DiabloWags
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KoreAmBear said:

I really like the statement Greg. Continued sustainment of talking real facts and points.

Will Riverboat be allowed to do the same tomorrow, though, or will he clearly be given "corporate comms" speaking points for which he cannot go beyond. And if that's the case, who is giving him the boundaries, Knowlton?

Second, will the media be able to press RR a bit and go deeper on topics such as his role and authority, the NIL and collective situation, and the root cause for the exodus from the running back room (and if there is a problem that caused all this, what is being done to fix it)?

If RR is only allowed to "talk" bullet points such as "we are monitoring the portal activity closely, blah, blah blah . . . " and there is no significant material news regarding Athletic Department hierarchy and decision-making, or what lead to the recent portal exodus, then this press conference will fail miserably with donors and the fan base.

I would HOPE that the Administration has figured this out ahead of time.
But HOPE is not an investment strategy.


KoreAmBear
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DiabloWags said:

KoreAmBear said:

I really like the statement Greg. Continued sustainment of talking real facts and points.

Will Riverboat be allowed to do the same tomorrow, though, or will he clearly be given "corporate comms" speaking points for which he cannot go beyond. And if that's the case, who is giving him the boundaries, Knowlton?

Second, will the media be able to press RR a bit and go deeper on topics such as his role and authority, the NIL and collective situation, and the root cause for the exodus from the running back room (and if there is a problem that caused all this, what is being done to fix it)?

If RR is only allowed to "talk" bullet points such as "we are monitoring the portal activity closely, blah, blah blah . . . " and there is no significant material news regarding Athletic Department hierarchy and decision-making, or what lead to the recent portal exodus, then this press conference will fail miserably with donors and the fan base.

I would HOPE that the Administration has figured this out ahead of time.
But HOPE is not an investment strategy.



But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.
DiabloWags
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KoreAmBear said:




But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.

I disagree.

By allowing himself to be put in such a position where his credibility is seriously questioned, speaks volumes.
That's his choice.

Econ141
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KoreAmBear said:

DiabloWags said:

KoreAmBear said:

I really like the statement Greg. Continued sustainment of talking real facts and points.

Will Riverboat be allowed to do the same tomorrow, though, or will he clearly be given "corporate comms" speaking points for which he cannot go beyond. And if that's the case, who is giving him the boundaries, Knowlton?

Second, will the media be able to press RR a bit and go deeper on topics such as his role and authority, the NIL and collective situation, and the root cause for the exodus from the running back room (and if there is a problem that caused all this, what is being done to fix it)?

If RR is only allowed to "talk" bullet points such as "we are monitoring the portal activity closely, blah, blah blah . . . " and there is no significant material news regarding Athletic Department hierarchy and decision-making, or what lead to the recent portal exodus, then this press conference will fail miserably with donors and the fan base.

I would HOPE that the Administration has figured this out ahead of time.
But HOPE is not an investment strategy.



But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.


Oh boy - this is the baseline of what I expect today. Something that truly makes me seethe. The words of Knowlton vs the words of Rivera will be easily discerned in this speech.
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bluehenbear
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For football, if the OL is not improved, it doesn't matter who we have in the backfield. I've not seem much from spring reports that indicates that there will be improvement. More getting stuffed at the line and QBs scrambling for their life.

For basketball, while I have no input on the quality of the recruits, just hearing "moneyball tactics" and they seem to be coming from "lower level" programs shows where the program is. If Madsen's coaching style was a disciplined style with a proven offensive system (rather than the 1 on 1 style we've observed, and questionable defense) then this might work with '2nd tier' talent.

I don't see either competing for a conference championship. We are left hoping for upsets. Can we maybe win the games we're supposed to win?
Oakbear
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nice thoughts, can hope that it works out

Nero fiddled, Cal dithers and muddles?
KoreAmBear
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DiabloWags said:

KoreAmBear said:




But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.

I disagree.

By allowing himself to be put in such a position where his credibility is seriously questioned, speaks volumes.
That's his choice.


He's getting paid. He's the new guy. He can't come in and scorch earth. He's got to abide by the plan, largely directed by JK I'm sure of it.
DiabloWags
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KoreAmBear said:

DiabloWags said:

KoreAmBear said:




But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.

I disagree.

By allowing himself to be put in such a position where his credibility is seriously questioned, speaks volumes.
That's his choice.


He's getting paid. He's the new guy. He can't come in and scorch earth. He's got to abide by the plan, largely directed by JK I'm sure of it.

I get that.

But if he isn't given the "keys" immediately then this is just a "Dog & Pony" show and a waste of everyone's time. The kind of press conference that does nothing but create even more questions, than answers.

Anyone (regardless of their stature) has full knowledge of how inept and incompetent Jim Knowlton is. Given that, I question Rivera's appearance at CAL if he is literally serving no other purpose than being a "cheerleader" and fundraiser, and perhaps "advisor" to a hapless coach that is well past his expiration date. This becomes nothing other than re-arranging the deck chairs on the Titanic.

The "plan" hasn't shown any material value and appears to be ass backwards.
The portal defections last week tell you as much.




KoreAmBear
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DiabloWags said:

KoreAmBear said:

DiabloWags said:

KoreAmBear said:




But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.

I disagree.

By allowing himself to be put in such a position where his credibility is seriously questioned, speaks volumes.
That's his choice.


He's getting paid. He's the new guy. He can't come in and scorch earth. He's got to abide by the plan, largely directed by JK I'm sure of it.

I get that.
But if he isn't given the "keys" immediately then this is just a "Dog & Pony" show and a waste of everyone's time.


Do not underestimate Jim Knowlton's talented (and seemingly more and more Rich Lyons) ability to keep current state and self-preservation.
socaltownie
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Good article on another site that said that the rot at the center is lack of money. Asking hard questions about that should be at the top of the presser.
HearstMining
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At the beginning of this year, I hoped that Lyon would hire Ron Rivera as a direct report giving him complete responsibility for all aspects of Cal football, including hiring a staff to make it work. Knowlton, when confronted with this embarrassing news, would resign. I know, silly isn't it? Why should I assume that Knowlton actually has any sense of pride? Anyway, that would solve the Knowlton buy-out issue. Then I figured that Lyon, having made this change, could beat the drum with donors to ante up the $$$ ("See, I really am serious! How about opening your wallet?") to buy out Wilcox - hopefully before the end of the 2025 season.

What could I possibly have been thinking? Despite the Cal degree, I can still be an idiot.
DiabloWags
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HearstMining said:



What could I possibly have been thinking? Despite the Cal degree, I can still be an idiot.

Don't be too hard on yourself.

We're all in the same boat where we expected a different outcome from bureaucrats who have zero private sector experience or achievements. I too, thought that Lyons would be different given his background. So far, it looks like I'm wrong too and we are experiencing more of the same maintenance of the "status" quo" with zero sense of urgency.

These people wouldn't know a 5-alarm fire if it happened at their own home.


TandemBear
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KoreAmBear said:

DiabloWags said:

KoreAmBear said:




But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.

I disagree.

By allowing himself to be put in such a position where his credibility is seriously questioned, speaks volumes.
That's his choice.


He's getting paid. He's the new guy. He can't come in and scorch earth. He's got to abide by the plan, largely directed by JK I'm sure of it.
OH HELL NO!

If THIS is why Rivera is there, then OMFG, we're hosed.

He is NOT there to "step in line," he's there to blow things up and FIX THIS EFFING MESS! He absolutely is there to scorch some earth. Do you really want to see Cal football cease to exist?

Holy crap, I CANNOT believe I'm hearing this from Cal fans.

Almost as bad as the "Let 'em Cook We're Gonna Be Fine" post!
KoreAmBear
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TandemBear said:

KoreAmBear said:

DiabloWags said:

KoreAmBear said:




But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.

I disagree.

By allowing himself to be put in such a position where his credibility is seriously questioned, speaks volumes.
That's his choice.


He's getting paid. He's the new guy. He can't come in and scorch earth. He's got to abide by the plan, largely directed by JK I'm sure of it.
OH HELL NO!

If THIS is why Rivera is there, then OMFG, we're hosed.

He is NOT there to "step in line," he's there to blow things up and FIX THIS EFFING MESS! He absolutely is there to scorch some earth. Do you really want to see Cal football cease to exist?

Holy crap, I CANNOT believe I'm hearing this from Cal fans.

Almost as bad as the "Let 'em Cook We're Gonna Be Fine" post!
Well it sounds like the presser was generally OK nothing earth shattering, but still good to hear RR speak. Probably is running JK's and corp comm speaking points. I am sure they had multiple meetings going over it so that RR would not say anything controversial.

Does the collective find RR's statements satisfactory and will treat their demands as addressed?

Whatever the case, get more hogs JW and BH are on the clock. This is the season to sink or swim. Season will speak for itself. But if we are mediocre or tank, we may be in college football oblivion.
CALiforniALUM
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RR isn't in a position to can JW at this point. Why require a message to be sent that could undermine the current coach's ability to hold the locker room? Seems like the arrival of RR all but guarantees JW one more year. No benefit at this point from stating whether RR will be the one pulling the plug or not.
72CalBear
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Thank you. The future looks to some clarity and regulation for both the teams and the players.
Bring back bottled beer and cigars at CMS. Should get us back in the Rose Bowl!
PappysBoy
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Thanks for this. Well articulated. The part about Lyons is confounding and troubling. To your point, it's clear he cares and is passionate about the role of athletics. From my perspective large part of him getting that job in the first place was a plan to fix Cal Athleticsa huge admission by the University and Regents. But his ineffectiveness in giving the Rivera the required agency and with handling JK and the athletic department more generally so far has been confounding. That there are folks much closer to the situation than I that are similarly perplexed, is deeply worrisome.
DoubtfulBear
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TandemBear said:

KoreAmBear said:

DiabloWags said:

KoreAmBear said:




But I can't imagine RR doing something other than that, and it won't be his fault it will be Knowlton and his advisers crafting the speaking points. I am sure they met a few times about it already, JK probably on Teams from Colorado Springs.

I disagree.

By allowing himself to be put in such a position where his credibility is seriously questioned, speaks volumes.
That's his choice.


He's getting paid. He's the new guy. He can't come in and scorch earth. He's got to abide by the plan, largely directed by JK I'm sure of it.
OH HELL NO!

If THIS is why Rivera is there, then OMFG, we're hosed.

He is NOT there to "step in line," he's there to blow things up and FIX THIS EFFING MESS! He absolutely is there to scorch some earth. Do you really want to see Cal football cease to exist?

Holy crap, I CANNOT believe I'm hearing this from Cal fans.

Almost as bad as the "Let 'em Cook We're Gonna Be Fine" post!
Cal fans will always find excuses to be patient with the new guy. Just like with Rich Lyons and Mark Madsen before Rivera
socaltownie
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I am frustrated as **** with sports but I would say that every day that Cal isn't' looking at hundreds of millions of dollars in federal aid being frozen by the current administration is a good day for Lyons.
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