If I understood the ESP pitch correctly, they said seats in the ESP section wouldn't be available to the general public or through the ATO on a game by game basis. So someone buying the ESP seats for top dollar wouldn't be sitting next to someone who paid little or no money for a similar seat. It seems like there is roughly 30% of these seats unsold. Anybody know how or if this will be addressed? I can see where some of these premium ESP seats could hit Stubhub or the like on a game by game basis you could pick up a prime seat, with the club access and the like, for really cheap. It seems if you 'own' your ESP seats you can do with them what you wish, so they can't prevent or screen anyone in that section...thoughts?
. Casual fans are never attracted by half-empty stadia.