Congrats! Don't like how they lead by describing her as Tennessee transfer but https://www.sportswriters.net/usbwa/news/2024/12/17/notre-dames-hidalgo-headlines-usbwas-womens-weekly-honors
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Suarez named one of five USBWA players of the week
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Last: 6 days ago by stu
Congratulations to Marta! The Bears can use any type of publicity right now.
I agree. It's poor writing especially since she's been here for two seasons.
The Tennessee connection should be background used later in the story not upfront.
From The American Journalism Handbook:
"Leads carry the critical responsibilities of drawing in audiences' attention and interest while informing them of the key elements of a story, and effectively 'leading' audiences into the rest of an article. Both of these goals are equally important.
Leads are particularly instrumental in giving news consumers a brief glimpse into the story before they have to commit fully to reading it, listening to it, or watching it. Put another way, a lead should make your audiences either want to continue reading beyond the first paragraph or feel sufficiently informed that they'll get the gist of the story even if they move on before reaching the conclusion."
I agree. It's poor writing especially since she's been here for two seasons.
The Tennessee connection should be background used later in the story not upfront.
From The American Journalism Handbook:
"Leads carry the critical responsibilities of drawing in audiences' attention and interest while informing them of the key elements of a story, and effectively 'leading' audiences into the rest of an article. Both of these goals are equally important.
Leads are particularly instrumental in giving news consumers a brief glimpse into the story before they have to commit fully to reading it, listening to it, or watching it. Put another way, a lead should make your audiences either want to continue reading beyond the first paragraph or feel sufficiently informed that they'll get the gist of the story even if they move on before reaching the conclusion."
As a graduate of Berkeley's J-School, I concur. An added irony is that these are sports "writers" giving the award and one might assume they'd display slightly better journalism skills eh?
SFCALBear72 said:
Congratulations to Marta! The Bears can use any type of publicity right now.
I agree. It's poor writing especially since she's been here for two seasons.
The Tennessee connection should be background used later in the story not upfront.
From The American Journalism Handbook:
"Leads carry the critical responsibilities of drawing in audiences' attention and interest while informing them of the key elements of a story, and effectively 'leading' audiences into the rest of an article. Both of these goals are equally important.
Leads are particularly instrumental in giving news consumers a brief glimpse into the story before they have to commit fully to reading it, listening to it, or watching it. Put another way, a lead should make your audiences either want to continue reading beyond the first paragraph or feel sufficiently informed that they'll get the gist of the story even if they move on before reaching the conclusion."
Marta's Buzzer Beater 3 pointer was shown on Chanel 5 news Friday night!!!
Don't expect to see an article leading with: Cal transfer Fernando Mendoza ...
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