Cal fan here who lives a two mile walk from Memorial Stadium. I have a girlfriend whose not into football but will go if I'm enthusiastic. Not a die-hard fan, not pretending to be one. I've been a big fan of Cal football since I was a kid, and used to love going to games when I was <10, it was a huge highlight. The renovated stadium is not a fun COLLEGE gameday atmosphere for me. Blaring advertisements throughout, barely any band utilization, incredibly cramped bleacher seats - less legroom than before the modernization, and higher prices. I'm 6'3" and I just plain old don't fit. The gameday atmosphere has gotten worse, the price has gone up, and either I've gotten bigger, or the seats have gotten more cramped. I'm not looking to start an argument here - you can tell me the gameday atmosphere is comparable to other venues, and tell me the seats aren't cramped compared to any other venues and the prices are reasonable and it won't change my mind. I'm just letting you know why I don't attend games, even though I'm a Cal fan and could walk to the stadium under different circumstances. I'm a tall grad student, on a budget, looking for quality entertainment that is a decent value, and Cal just isn't offering me that currently, despite my interest. One man's thoughts, no more.