Okay I picked up a box of Extra Toasty Cheez-its for the game...and because they were on sale, 2/$5.00. At $5.19 a box regularly, or about $7.80/lb, I was a little shocked at the prices but hey, Cal is in a bowl. I don't recall ever buying Cheez-It's, so they got their money's worth.

TheSouseFamily said:

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FuzzyWuzzy said:

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TheSouseFamily said:

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KenBurnski said:

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What about doubling up on the duoz for a quadz? We are running out of time and need to get this locked down!!!

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Conceptually, I think you're really on to something here. Here's the rub. For some inexplicably moronic reason, the boys at Cheez-It Corp haven't yet integrated the Extra Toasty into the DUOZ portfolio. So, here's what I'm thinking as a potential workaround: Box of cheddar jack/jalapeno DUOZ, box of Extra Toasty and a box of White Cheddar. I think that combo would really play up and can pull off your interesting QUADZ concept, albeit with three boxes. It encompasses a nice balance of complimentary favors and some interesting variety in each handful that I shove into my face.

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Moronic? Why would they give you the Extra Toasty in a twofer? Now they've got you buying THREE boxes instead of two. It's brilliant marketing strategy. Cheez-It Corp win again. So smart. I'm going to load up on Cheez-It Corp stock.

And since we are surely the only fanbase to recognize their brilliance, CIC should make sure the refs give us all the close calls in the game.

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Dang it. They suckered me! But I don't think they're that kind of company. They realize I'm not the typical customer who can just load up on several boxes to achieve a desired snack result. Plus, I'm fairly price inelastic. Cheez-It HQ is focused more on the mass market Joe Blow cheez-it buyer. And what they're missing is the opportunity to use the DUOZ platform to get new Extra Toasty converts who often become heavier users and have significantly high repeat and retention rates (I'm assuming here). They're missing out on the snacker who says "I didn't realize how much I'd enjoy these Extra Toasty ones and I'm so glad they were part of this DUOZ box or else I never would have tried them. I'm gonnna be eating a lot of these...way more Cheez-Its than before."

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Hmmm, you make some good points...

Another Bear said:

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Okay I picked up a box of Extra Toasty Cheez-its for the game...and because they were on sale, 2/$5.00. At $5.19 a box regularly, or about $7.80/lb, I was a little shocked at the prices but hey, Cal is in a bowl. I don't recall ever buying Cheez-It's, so they got their money's worth.

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It's not just any other bowl, it's the Cheez-It Bowl!

You're not just another Bear, are you?

*BREAKING* Coach Wilcox on his CheezIt preference: "I'm kinda an Original type guy." He's apparently open to experimenting with others over next few days. Hope he doesn't run into Hanky for a lesson.

Went to my brother's house for Christmas and low and behold, and unbeknownst to me, he purchased 3 boxes of Cheez Its. All Grooves, 2 Zesty Ranch and one White Cheddar. He had no idea Cal was in the CI Bowl. I consider this a good omen.

Can you comment on the Groove quality? I feel like we are lacking feedback on that SKU. I'm still concerned that the grooves might lead to tongue scrapage and potential injury. Nobody wants the dreaded upper body injur.

Grooves sound like a texture deal, like ridges in potato chips.

KenBurnski said:

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Can you comment on the Groove quality? I feel like we are lacking feedback on that SKU. I'm still concerned that the grooves might lead to tongue scrapage and potential injury. Nobody wants the dreaded upper body injur.

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scrapage is a valid concern, and I don't take that risk lightly but that said and even if I had been injured, HIPPA stipulates that I coiuld not disclose any details....from Wilcox, "we expect cal83dls79 to make a full recovery. He was a little banged up so he will be day to day. He will participate in film study and if he does do any more Grooves it will be with close supervision and with an acccompanying spinach dip. He has that 'want to' and so we don't expect any setbacks in his rehab"

Hearing that $30 boxes of souvenir commemorative Cheez-Its are going to be sold at the game. No I am not making that up. All I can say is they better be extra toasty.

I wondered if they'd hand out boxes similar to the style they had posed in front of Wilcox during the presser. Guess not. Lol. I'd buy one.

I ate a box of Grooves last night to absorb the alcohol intake due to game. Woke up promising myself I would never eat a cheez it again....only to be confronted with them this afternoon. ...God, grant me the serenity to accept the things I cannot change......i will forever look at a box of Cheez it's with shame and self loathing. Thanks beau.

Now that the game is over I can say, not a fan of Cheez-Its. They're okay but nothing special. First box I think I ever bought. (My mom did buy these as a kid.). I think I'm basically neutral, as in not offended but won't seek them out, definitely won't buy again.

Ate some at the game. They tasted like misery and frustration to me.

I'm going home and throwing them all out. I blame you guys for getting me to buy them all in the first place.

I briefly considered no longer eating Cheez-Itz after the game but after about 12 hours of adopting that stance, I realized it was dumb and impractical, so I launched into a box of Extra Toasties shortly thereafter. And things are fine now. They taste just as good as before.

One final suggestion to the boys at Cheez-It Corp: consider renaming the bowl next year from the "Cheez-It Bowl" to "The Bowl of Cheez-Itz." It's basically the same number of letters, etc but is much more on-brand and stands out from the masses who all adopt the same, boring bowl-naming orthodoxy. Personally, I don't use a bowl for my Cheez-Itz. 90-95% of the Cheez-It I shove into my face hole come directly from the box. No need for a bowl when my system works just fine and doesn't require cleaning a dish later.

Regardless, I think "Bowl of Cheez-Its" is a better name. Think about it.

I bought Cheeze Its and tried them for the first time. Even my kids don't like them.

HUGE BREAKING NEWS FROM THE FOLKS AT CHEEZ-IT CORP!!

I was stocking up on provisions earlier today and noticed a brand new product line extension off the Cheez-It snack platform. They've launched a new version called "Cheez-It SNAP'D". I can understand why they'd hold off on the launch of this product so as to not interfere with the attention and pageantry of the bowl game, especially because this product is notable in a variety of ways. They clearly wanted to keep attention focused on the game first and then later work their way into a launch of a major new product.

First, the SNAP'D product comes in a bag, breaking a long tradition of Cheez-It snacks that come in a box. In fact, all previous extensions off the platform (Grooves, DUOZ, Big, etc) all come in a box. So the packaging says "this is a brand new concept that you need to take seriously."

It's also notable because this is the first product that moves away from the familiar square shape. Every other product concept, including the Groooves and the Big have always remained consistent to the square format. The SNAP'D product however has adopted a parallelogram shape, indicating some innovation on manufacturing front as well. But are consumers really craving parallellogram-shaped snacks?

My local source for rations only had one variety, the Double Cheese but am internet search reveals that the SNAP'd also comes in other varieties including White Cheddar & Bacon, Jalapeno Jack and the rather exotic sounding Cheddar, Sour Cream and Onion.

The premise of this product and the selling proposition appears to be that it's thinner and more chip-like (thus the chip-like bag) than the typical Cheez-It. I suspect that the boys at Cheez-It HQ are seeing data showing greater potential sales growth in the chip category than the cracker category. Sadly, this product misses on both counts. Like the Cheez-It Groove innovation; this doesn't work for me and makes me think the are simply trying too hard to grow the product via sub-par product line extensions. The SNAP'd lacks both the appeal of a chip and the familiar, long-proven delicious flavor of a basic Cheez-It. It strikes me as a simple case of trying too hard and wandering too far from your core. I respect innovation but not innovation for its own sake.

Overall, I give the product a C-. I suspect that by the the next Cheez-It Bowl is played, this new product will be long gone from the shelves.

I did also find the new SNap'd Cheezit several weeks ago, but only as a promotional item (ala Costco) in my local grocery; I chose the White Cheddar/Bacon bag that was available right there at the promotional stand and have to say I was immediately impressed with the flavor and texture, lighter and crispier than the square crackers. So with all respect I have to give these an A- , although I have been on record as already biased toward the WC. I went through the bag in no time, but unfortunately haven't seen them yet find a regular place on the shelf, admittedly in a very competitive environment. But I do agree with the observation of packaging and product shape variation as a marketing tool to entice brainless, willing consumers - like me. Who knows how the marketing gods really think but - Snap'd Bowl, Phoenix, next year? Perhaps, but I'm hoping for something closer to New Year's.

I still have 1/2 box of family size Cheez-Its left over from watching the game. Somehow they just aren't as tasty. Like our offense, they've gone flat.

I just saw a commercial for something called a Cheez-It Stuffed Pizza available at Pizza Hut. When it's not bowl season, the good people at Cheez-It HQ are obviously working hard on finding new ways to deliver their fine product to the hungry masses. While I generally am willing to try a new Cheez-It product like the unfortunate "Snap'D" concept, this one has me skeptical. For one, Pizza Hut is not the partner I would have chosen. Can't remember the last time I had Pizza Hit pizza but I'm pretty sure it didn't end well. Plus, the $6.99 pricing appears to be aimed at the value segment. I'd rather they do a premium Cheez-It product and not cut corners on delivering a quality product (that said, these square mini pizzas appear to have all corners, like a real Cheez-It).

I'm not yet willing to incorporate this product into one of my intermittent fasting windows, but if a trusted (Premium) poster tries this and gives it a thumbs up, I may reconsider.

TheSouseFamily said:

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I just saw a commercial for something called a Cheez-It Stuffed Pizza available at Pizza Hut. When it's not bowl season, the good people at Cheez-It HQ are obviously working hard on finding new ways to deliver their fine product to the hungry masses. While I generally am willing to try a new Cheez-It product like the unfortunate "Snap'D" concept, this one has me skeptical. For one, Pizza Hut is not the partner I would have chosen. Can't remember the last time I had Pizza Hit pizza but I'm pretty sure it didn't end well. Plus, the $6.99 pricing appears to be aimed at the value segment. I'd rather they do a premium Cheez-It product and not cut corners on delivering a quality product (that said, these square mini pizzas appear to have all corners, like a real Cheez-It).

I'm not yet willing to incorporate this product into one of my intermittent fasting windows, but if a trusted (Premium) poster tries this and gives it a thumbs up, I may reconsider.

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I'll try it if I can find a Pizza Hut.

Have I ever told you how I like to eat Cheez-It's?

hanky1 said:

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I'll try it if I can find a Pizza Hut.

Have I ever told you how I like to eat Cheez-It's?

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No. Please please please tell us again!

This is important because we may be headed there again. Preparation.

I'm bumping this thread for absolutely no reason whatsoever.

hanky1 said:

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I'm bumping this thread for absolutely no reason whatsoever.

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Yeah? I bet you did it to make me laugh...

Man, I wish "TheSouseFamily" would post here again, regularly.

Quote:

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I'm bumping this thread for absolutely no reason whatsoever.

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This is about revenge. Never forget. I hope we destroy them 3-0.

A chance to face again and confront old fears? (Gulp!).

As luck would have it I happened to be listening to the Damon Bruce show yesterday when they brought up the upcoming Cal TCU game (in the context of last week's debacle). That led to a discussion of the Cheez-It Bowl and favorite Cheez-It products whereupon I learned that Extra Toasty Cheez-Its are a thing.



Pre-Pandemic, my last company had a lot of Cheez-Its around so I ate more Cheez-Its in 2019 then I did in the prior two decades combined. We've also gotten their Snap'd product a few times this year at my kids' request and those things are dangerously good.

hanky1 said:

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I like the extra cheddar cheese Cheeze-Its.

It makes my fingers dirty when I eat them, but I like licking and sucking on my fingers afterwards to get that cheesy flavor all in my mouth. The cheese is sticky so sometimes I really have to suck hard to get all the cheese off.

Sometimes sucking on my fingers really hard doesn't get all the cheese off so then I have to start rubbing my fingers really hard and fast to get the cheese off. Usually it just falls off and then I can put the cheese in my mouth and eat and swallow it.

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Are we all ready for another Cheeze-It's Bowl? It's happening in just a few days.

Can't wait to eat my Cheeze-it's.

Pop Tarts bowl next year or bust!

Here we are... the edible mascot in the Pop-Tarts Bowl.. pic.twitter.com/0XgKGoXseS

— PJ Green (@PJGreenTV) December 29, 2023