Can someone explain the monetary incentive to running the SoCal challenge and how this thing makes money and for who? I don't get it all, Cal plays at 9:30 tonight, the last of 4 games. The game is on CBS Sports Network, not a prime channel and if the game was at Cal, it would still be on tv. I'm guessing not many will even watch. The earlier games are on FloHoops, whatever that is. And it's being played in a high school gym that holds about 2,000 and given the teams in this thing, it might not be full for any of the games. I doubt it will even be full tonight with a strong Cal alumni network in the area given the time. I get the Maui invitational with regular top 10 teams, but not this thing.
And then to top it off, how can Cal possibly make more money by playing SDSU there with 2,000 seats versus playing down here and playing at SDSU's arena that holds 12,000+ (and might be at least 50% to 75% full)? It's tough to play against SDSU in their arena, so maybe that was a consideration, but I doubt the money can be more. I'm going to travel up for the game with one SDSU friend (skipping the other games), but he's the only one out of about 20 SDSU alums that I asked who is going, the rest just shrugged and said "too far."