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The guy said that NIL was out of whack with the new players compared to the returners . . .
I think we are all learning how to adjust to the new world of NIL. That includes fans, coaches and (most importantly) players. The Cal men's basketball team definitely had some "wallet gazing" this year. A few very vocal player(s) were very, very concerned with what deals everyone else had and continuously stirred the pot in the locker room. This was unfortunate and really unlike anything we've seen on any other team.
Some of that, of course, relates to the large numbers of players brought in through the portal for MBB. But let's be honest. We are talking about a team that won three games last season. A team that set the P5 record for most losses in a single season. The idea that we just needed to tweak around the edges to fix the problems is borderline science-fiction. The team massively needed an infusion of talent and got it.
But one or more of the existing players felt like they should've been receiving equivalent deals to what the new players got. That's just not how this works. We aren't handing out participation trophies and orange slices here.
Also important for everyone to realize that we are just a reflection of the fans' will. We are largely a pass-through entity. We do what our donors ask us to do. Nothing more and nothing less. Which is why we always tell players the minimum that they will receive with the hope that if they generate some more fan interest during the season, because of a spectacular game or series of games, then we will have more folks stepping up and contributing NIL deals for them specifically. That's just the way sports work. Michael Jordan did not get paid because he had an awesome haircut. Michael Jordan got paid because he was incredibly marketable, and his name, image and likeness were worth a lot to Nike. We had at least one player last year whose number got moved up a couple times because we had businesses wanting to hire him specifically. If the team blows up this year and wins 20+ games and gets into the tournament I expect a lot more of those opportunities will surface. We always strive to underpromise and overdeliver for the players.
And so far so good. No one, regardless of injury or lack of playing time who has stayed with the team and not entered the portal, has yet failed to earn their minimum number. Hell Matt Cindric on the football team got injured five minutes into the first game of the season and he still got every penny we had promised him. That's just the way we operate. But it means that we sometimes get outbid by comparison to competitors who promise the stars and the moon and then never deliver. Life is too short. Not going to play that game. And we think that eventually the smarter recruits the ones we actually want here at Cal will figure out that not all collectives are equal and that you need to pay attention to who you're doing business with.
I'm sorry there's so much sturm and drang surrounding NIL at the moment. But some of this is really growing pains. We are all learning how this works.