Yeah, that's my take on it, though I haven't had a light beer in years and won't miss Bud Light or Miller Lite if they disappear. The right wingers will find newer, fresher outrages to get the vapors over in the next couple of months. The current kerfuffle will slowly fade and sales will slowly recover. They may not go all the way back to where they were, but they will be viable brands.GoOskie said:
Who wants to bet that by this time next next year Bud Light will be just fine and sales will be back to normal?
Why would I bet with a stranger? What would be worthwhile to bet that I think I can collect?GoOskie said:
So are you going to take the bet?
Not being back to where they were is not being back to normal.Eastern Oregon Bear said:Yeah, that's my take on it, though I haven't had a light beer in years and won't miss Bud Light or Miller Lite if they disappear. The right wingers will find newer, fresher outrages to get the vapors over in the next couple of months. The current kerfuffle will slowly fade and sales will slowly recover. They may not go all the way back to where they were, but they will be viable brands.GoOskie said:
Who wants to bet that by this time next next year Bud Light will be just fine and sales will be back to normal?
Border Wall Covered With Bud Light Signs To Deter Migrants https://t.co/PKOiP1cx8i pic.twitter.com/5aPCf8apTV
— The Babylon Bee (@TheBabylonBee) May 13, 2023
Big C said:
This story is one that many of us can get behind: I don't care for Bud Lite, nor the company that makes it, nor the people who are now boycotting it. So I can just sit back and laugh at them all! One of the feel-good stories of the year...
I wonder if anyone could get Dylan Mulaney to endorse Trump. Then maybe run commercials with Ru Paul endorsing DeSantis.oski003 said:Big C said:
This story is one that many of us can get behind: I don't care for Bud Lite, nor the company that makes it, nor the people who are now boycotting it. So I can just sit back and laugh at them all! One of the feel-good stories of the year...
If only Smith & Wesson hired Dylan Mulaney...
The graph is telling a misleading story.MinotStateBeav said:That graph is telling, since the early 2000's I thought the way the NBA was being officiated led to it being a worse product more than anything. They took away the minimal physicality it had and now it's a shooters league.Cal88 said:okaydo said:NBA playoff ratings are high, which means the league continues to shred the right-wing talking point of "go woke, go broke." https://t.co/CiG7xpooEq
— USA TODAY Sports (@usatodaysports) May 18, 2023
I don't think so.
if i am trying to win an election i’d rather not be the folks attacking a popular entertainment company and a popular beverage while defending an unpopular political movement
— b-boy bouiebaisse (@jbouie) May 18, 2023
Cal88 said:
"If I'm trying to ride the corporate America gravy train while posing as a Black activist, I should defend Disney and Budweiser and bash Trump".
DiabloWags said:
Dont know why anyone in their right mind would want to drink Bud or Coors Light (piss beer) when there are so many incredbly delicious CRAFT BREWED BEERS out there.
This has been my hands-down go to Winner ever since I discovered it in 2019.
Henhouse Brewing, Sonoma
GOP Senators Ted Cruz, of Texas, and Marsha Blackburn, of Tennessee, investigate Bud Light maker for marketing beer to tees with 26-year-old trans TikTok star.https://t.co/REbXFAbxLi
— New York Daily News (@NYDailyNews) May 19, 2023
Conservative Boycotting Bud Light Forced To Drink 6 Cans Of Something Else Before Hitting Kids https://t.co/iDFB1ArloA pic.twitter.com/UYT6ysItxY
— The Onion (@TheOnion) May 20, 2023
DiabloWags said:
A.) The VP of Marketing for Bud Light has an MBA from Wharton and a BS from Harvard in English Language and Literature/Letters.
The sad fact about this whole boondoggle is that a truck driver from Iowa would have had 100X more common sense when it comes to who the addressable market is for Bud Light. You would have thought that someone that had been working in Marketing at Annheuser-Busch since May of 2015 would have known better. She probably did but took a risk. A big risk.
The market has spoken. She lost.
B.) The people that keep bringing this up on message boards (like this and elsewhere) as the Poster Child for being "Woke" are the one's that drink this piss beer in the first place. Anyone that drinks Miller Lite, Michelob, Coors or Bud Light ( or Modelo for that matter ) is literally "brain-dead" in my opinion.
I really wouldnt even call any of those beers "real" Lagers and highly doubt that they even abide by the strict German brewing standards that Cal alum Dan Gordon followed after leaving Unit-3 and Ida Sproul for Germany after his freshman year in order to learn how to brew beer at the prestigious 5 year brewing program at the Technical University of Munich in Weihenstephan.
Waaahhhhh!!!!! They won't be my boogeyman!BearHunter said:DiabloWags said:
A.) The VP of Marketing for Bud Light has an MBA from Wharton and a BS from Harvard in English Language and Literature/Letters.
The sad fact about this whole boondoggle is that a truck driver from Iowa would have had 100X more common sense when it comes to who the addressable market is for Bud Light. You would have thought that someone that had been working in Marketing at Annheuser-Busch since May of 2015 would have known better. She probably did but took a risk. A big risk.
The market has spoken. She lost.
B.) The people that keep bringing this up on message boards (like this and elsewhere) as the Poster Child for being "Woke" are the one's that drink this piss beer in the first place. Anyone that drinks Miller Lite, Michelob, Coors or Bud Light ( or Modelo for that matter ) is literally "brain-dead" in my opinion.
I really wouldnt even call any of those beers "real" Lagers and highly doubt that they even abide by the strict German brewing standards that Cal alum Dan Gordon followed after leaving Unit-3 and Ida Sproul for Germany after his freshman year in order to learn how to brew beer at the prestigious 5 year brewing program at the Technical University of Munich in Weihenstephan.
Who is the addressable market for Henhouse IPA consumers? Maybe the brewery should replace their hen graphic with Dylan Mulvaney to find out.
Eastern Oregon Bear said:Waaahhhhh!!!!! They won't be my boogeyman!BearHunter said:DiabloWags said:
A.) The VP of Marketing for Bud Light has an MBA from Wharton and a BS from Harvard in English Language and Literature/Letters.
The sad fact about this whole boondoggle is that a truck driver from Iowa would have had 100X more common sense when it comes to who the addressable market is for Bud Light. You would have thought that someone that had been working in Marketing at Annheuser-Busch since May of 2015 would have known better. She probably did but took a risk. A big risk.
The market has spoken. She lost.
B.) The people that keep bringing this up on message boards (like this and elsewhere) as the Poster Child for being "Woke" are the one's that drink this piss beer in the first place. Anyone that drinks Miller Lite, Michelob, Coors or Bud Light ( or Modelo for that matter ) is literally "brain-dead" in my opinion.
I really wouldnt even call any of those beers "real" Lagers and highly doubt that they even abide by the strict German brewing standards that Cal alum Dan Gordon followed after leaving Unit-3 and Ida Sproul for Germany after his freshman year in order to learn how to brew beer at the prestigious 5 year brewing program at the Technical University of Munich in Weihenstephan.
Who is the addressable market for Henhouse IPA consumers? Maybe the brewery should replace their hen graphic with Dylan Mulvaney to find out.
Democrat leadership… pic.twitter.com/o1P2pjTnZx
— @amuse (@amuse) May 20, 2023
After a hard day of not knowing where he is, the PA Senator sits down to a large tall cold glass of Moose Drool.BearHunter said:Eastern Oregon Bear said:Waaahhhhh!!!!! They won't be my boogeyman!BearHunter said:DiabloWags said:
A.) The VP of Marketing for Bud Light has an MBA from Wharton and a BS from Harvard in English Language and Literature/Letters.
The sad fact about this whole boondoggle is that a truck driver from Iowa would have had 100X more common sense when it comes to who the addressable market is for Bud Light. You would have thought that someone that had been working in Marketing at Annheuser-Busch since May of 2015 would have known better. She probably did but took a risk. A big risk.
The market has spoken. She lost.
B.) The people that keep bringing this up on message boards (like this and elsewhere) as the Poster Child for being "Woke" are the one's that drink this piss beer in the first place. Anyone that drinks Miller Lite, Michelob, Coors or Bud Light ( or Modelo for that matter ) is literally "brain-dead" in my opinion.
I really wouldnt even call any of those beers "real" Lagers and highly doubt that they even abide by the strict German brewing standards that Cal alum Dan Gordon followed after leaving Unit-3 and Ida Sproul for Germany after his freshman year in order to learn how to brew beer at the prestigious 5 year brewing program at the Technical University of Munich in Weihenstephan.
Who is the addressable market for Henhouse IPA consumers? Maybe the brewery should replace their hen graphic with Dylan Mulvaney to find out.Democrat leadership… pic.twitter.com/o1P2pjTnZx
— @amuse (@amuse) May 20, 2023
Do you think Fetterman is a Bud Light guy?
When you've got nothing, change the subject.BearHunter said:Eastern Oregon Bear said:Waaahhhhh!!!!! They won't be my boogeyman!BearHunter said:DiabloWags said:
A.) The VP of Marketing for Bud Light has an MBA from Wharton and a BS from Harvard in English Language and Literature/Letters.
The sad fact about this whole boondoggle is that a truck driver from Iowa would have had 100X more common sense when it comes to who the addressable market is for Bud Light. You would have thought that someone that had been working in Marketing at Annheuser-Busch since May of 2015 would have known better. She probably did but took a risk. A big risk.
The market has spoken. She lost.
B.) The people that keep bringing this up on message boards (like this and elsewhere) as the Poster Child for being "Woke" are the one's that drink this piss beer in the first place. Anyone that drinks Miller Lite, Michelob, Coors or Bud Light ( or Modelo for that matter ) is literally "brain-dead" in my opinion.
I really wouldnt even call any of those beers "real" Lagers and highly doubt that they even abide by the strict German brewing standards that Cal alum Dan Gordon followed after leaving Unit-3 and Ida Sproul for Germany after his freshman year in order to learn how to brew beer at the prestigious 5 year brewing program at the Technical University of Munich in Weihenstephan.
Who is the addressable market for Henhouse IPA consumers? Maybe the brewery should replace their hen graphic with Dylan Mulvaney to find out.Democrat leadership… pic.twitter.com/o1P2pjTnZx
— @amuse (@amuse) May 20, 2023
Do you think Fetterman is a Bud Light guy?
When your pal has nothing, jump in and help him change the subject.MinotStateBeav said:After a hard day of not knowing where he is, the PA Senator sits down to a large tall cold glass of Moose Drool.BearHunter said:Eastern Oregon Bear said:Waaahhhhh!!!!! They won't be my boogeyman!BearHunter said:DiabloWags said:
A.) The VP of Marketing for Bud Light has an MBA from Wharton and a BS from Harvard in English Language and Literature/Letters.
The sad fact about this whole boondoggle is that a truck driver from Iowa would have had 100X more common sense when it comes to who the addressable market is for Bud Light. You would have thought that someone that had been working in Marketing at Annheuser-Busch since May of 2015 would have known better. She probably did but took a risk. A big risk.
The market has spoken. She lost.
B.) The people that keep bringing this up on message boards (like this and elsewhere) as the Poster Child for being "Woke" are the one's that drink this piss beer in the first place. Anyone that drinks Miller Lite, Michelob, Coors or Bud Light ( or Modelo for that matter ) is literally "brain-dead" in my opinion.
I really wouldnt even call any of those beers "real" Lagers and highly doubt that they even abide by the strict German brewing standards that Cal alum Dan Gordon followed after leaving Unit-3 and Ida Sproul for Germany after his freshman year in order to learn how to brew beer at the prestigious 5 year brewing program at the Technical University of Munich in Weihenstephan.
Who is the addressable market for Henhouse IPA consumers? Maybe the brewery should replace their hen graphic with Dylan Mulvaney to find out.Democrat leadership… pic.twitter.com/o1P2pjTnZx
— @amuse (@amuse) May 20, 2023
Do you think Fetterman is a Bud Light guy?
Eastern Oregon Bear said:
When you've got nothing, change the subject.
— The Right To Bear Memes (@grandoldmemes) April 11, 2023
I don't drink alcohol very often. When I make one of my rare beer selections, I don't drink light beer or have a jelly bean.BearHunter said:Eastern Oregon Bear said:
When you've got nothing, change the subject.— The Right To Bear Memes (@grandoldmemes) April 11, 2023
You got nothing to lose but choose wisely.
dimitrig said:
Anheuser Busch owns a lot of beer brands including Michelob, Stella Artois, Golden Road, Shock Top, Rolling Rock, Red Hook, and Widmer among others.
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.
Cal88 said:dimitrig said:
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.
You're fundamentally wrong here, this was not a marginal urban campaign geared at a small urban segment, it was a national campaign led by the brand manager of the leading beer brand in the US.
Thank you for posting. That was my initial thought also, but I didn't care enough about the topic to reread and see if I was missing something.OsoDorado said:Cal88 said:dimitrig said:
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.
You're fundamentally wrong here, this was not a marginal urban campaign geared at a small urban segment, it was a national campaign led by the brand manager of the leading beer brand in the US.
So what?
Why is it significant that it "was a national campaign led by the brand manager of the leading beer brand in the US"?
Because it's the opposite of what the customers of said beer preferred, and now they've lost their azzes off hahaha, that's the "Significant" part...how much money they lost. It's also SIGNIFICANTLY more funny watching you fish flop around because of it.OsoDorado said:Cal88 said:dimitrig said:
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.
You're fundamentally wrong here, this was not a marginal urban campaign geared at a small urban segment, it was a national campaign led by the brand manager of the leading beer brand in the US.
So what?
Why is it significant that it "was a national campaign led by the brand manager of the leading beer brand in the US"?
Why did some nutjob care about Dylan Mulvaney so much that she decided to make him the face of the company?dimitrig said:
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.
WATCH: Non-woke 1995 Bud Light ad shows transvestite men destroying girls’ sports at pool competition to get free beer pic.twitter.com/eknJcPkrI8
— Benny Johnson (@bennyjohnson) May 5, 2023
BearForce said:
Why did some nutjob care about Dylan Mulvaney so much that she decided to make him the face of the company?
BearHunter said:Why did some nutjob care about Dylan Mulvaney so much that she decided to make him the face of the company?dimitrig said:
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.WATCH: Non-woke 1995 Bud Light ad shows transvestite men destroying girls’ sports at pool competition to get free beer pic.twitter.com/eknJcPkrI8
— Benny Johnson (@bennyjohnson) May 5, 2023
None of these dudes ended up on the can.
Nice try.dimitrig said:Dylan Mulvaney wasn't the face of the company. The company sent her A CAN with her face on it to thank her. It is not like her face was on every can of Bud Light sold.BearHunter said:Why did some nutjob care about Dylan Mulvaney so much that she decided to make him the face of the company?dimitrig said:
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.WATCH: Non-woke 1995 Bud Light ad shows transvestite men destroying girls’ sports at pool competition to get free beer pic.twitter.com/eknJcPkrI8
— Benny Johnson (@bennyjohnson) May 5, 2023
None of these dudes ended up on the can.
Anheuser-Busch characterized their partnership with Mulvaney as just one of many influencers who allow the brand to "authentically connect with audiences across various demographics and passion points." The company also clarified that Mulvaney's can "was a gift to celebrate a personal milestone and is not for sale to the general public."
"We never intended to be part of a discussion that divides people," the statement continued. "We are in the business of bringing people together over beer."
Mulvaney has endorsed other brands such as Ulta, Nike, Instacart, KitchenAid, and Crest as well so are GOP asshats boycotting those, too?
What exactly are they worried about anyway?
tequila4kapp said:Nice try.dimitrig said:Dylan Mulvaney wasn't the face of the company. The company sent her A CAN with her face on it to thank her. It is not like her face was on every can of Bud Light sold.BearHunter said:Why did some nutjob care about Dylan Mulvaney so much that she decided to make him the face of the company?dimitrig said:
Why do conservatives care so much about which beer trans people drink or that a company might market to them? Companies market to anyone with a pulse.
How pathetic that so many people in this country are bigots and PROUD OF IT.WATCH: Non-woke 1995 Bud Light ad shows transvestite men destroying girls’ sports at pool competition to get free beer pic.twitter.com/eknJcPkrI8
— Benny Johnson (@bennyjohnson) May 5, 2023
None of these dudes ended up on the can.
Anheuser-Busch characterized their partnership with Mulvaney as just one of many influencers who allow the brand to "authentically connect with audiences across various demographics and passion points." The company also clarified that Mulvaney's can "was a gift to celebrate a personal milestone and is not for sale to the general public."
"We never intended to be part of a discussion that divides people," the statement continued. "We are in the business of bringing people together over beer."
Mulvaney has endorsed other brands such as Ulta, Nike, Instacart, KitchenAid, and Crest as well so are GOP asshats boycotting those, too?
What exactly are they worried about anyway?
They said those things after the fact.
Contemporaneously the VP of marketing justified the campaign by saying the brand was too fratty and needed to modernize. This was part of a strategy that deemed its massive existing customer base expendable, offensive and antiquated. That's fine, they can make whatever decisions they want about where to take their products. But consumers are not merely biggots for saying that direction isn't to their liking. Corporations who want to enter the culture wars do so at their own financial peril.
